Overview

The Feature Time Spent Changed trigger activates when the amount of time users spend on a feature increases or decreases significantly.

Time spent reflects how engaged a user is at a deeper level and can reveal behavior changes before other metrics shift.

How the Trigger Works

This trigger compares time spent across different periods and detects changes based on your configuration.

You can configure:

• Direction such as increased or decreased

• Comparison period such as week over week or month over month

• Percentage threshold

Once triggered, workflows can:

• Notify your team about engagement changes

• Send proactive check in messages

• Support onboarding or advanced usage

Required Setup: Find Contact Step

The workflow must connect time spent data back to a contact in your CRM.

The Find Contact step performs this mapping.

Example:

Field: Email

Value: {{feature_time_spent_changed.ownerEmail}}

This ensures that all actions are applied to the correct contact.

Without this step, the workflow cannot identify which customer the activity belongs to.

How to Build a Workflow Using This Trigger

1. Create a new workflow

2. Select Feature Time Spent Changed as the trigger

3. Configure direction, comparison period, and threshold

4. Add filters such as feature or plan if needed

5. Add the Find Contact step

6. Add your workflow actions

7. Publish the workflow

Recommended Uses

• Detect early signs of disengagement before usage drops

• Identify users actively learning and exploring features

• Trigger onboarding support when time spent decreases

• Highlight users who are becoming more engaged